According to Jessie Deelo, Chief Hub Officer at Vayda, leading companies are moving toward sustainability targets that are measurable, integrated, and connected to the real world challenges of on-farm sustainability. In her work improving the environmental and social impact of supply chains, Jessie is seeing a huge opportunity for farmers that already embrace sustainable production methods to connect with brands that need inputs with impact.
Agrifood value chains are known for their efficiencies: they’ve been optimized to grow, process, and deliver massive amounts of safe food all over the world. But efficiency is no longer enough. Consumers and investors want supply chains that are climate resilient (or positive), sustainable & ethical, and free from waste.
In this episode we examine how farmers can capitalize on the increasing value of growing sustainable food, the opportunities for new players such as Goterra and Apeel, and new technologies to remove food waste and packaging from the supply chain, and signals indicating that the mood around sustainability might be about to shift.
