Trent Loos is a 6th generation rancher from Nebraska. One day 20 years ago, he got fed up with consumers not knowing where their food comes from so he started a radio program to close this gap. Now he has over 4 million radio listeners all over the world on his programs Rural Route and Loos Tales.

In this episode we discuss:

I finally met Trent in Iowa! Here's the proof.

Rural urban divide and tips for how to close the gap (honesty is the best policy, even with potentially touchy subjects!)
Why Trent doesn’t farm organic, and how he does farm
The tech Trent is using on his farm and his challenges with ear tags for pigs
Who’s getting saturated with tech options in livestock and who’s not
Why Sarah asks all the questions and what Simon and Trent know about chicken wings and the NFL ;)
Ag social media and the internet: what’s working and where farmers are getting information these days
The best “small world” story I’ve ever heard (featuring a bull named Woof’s Choice)
The importance of resilience in farming and entrepreneurship

Use the link below to listen...and if you like what you hear, please share!